Marge Serrano

Content Marketing + Personal Branding Coach

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  • Business, Content Marketing

    The Psychology of Persuasion: How to Win Customers and Keep Them

    • March 26, 2025
    • 0 comments
    • by Camille

    Persuasion is the secret sauce of successful marketing. Whether you’re a business owner, a marketer, or an entrepreneur, understanding the psychology behind why people say “yes” can be a game-changer. But persuasion isn’t about manipulation—it’s about tapping into human behavior, building trust, and creating meaningful connections that turn potential customers into lifelong advocates. In this […]

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  • Branding, Content Marketing, Marketing, SEO

    Beyond the Buzz: Crafting Campaigns That Connect and Convert

    • March 21, 2025
    • 0 comments
    • by Camille

    Marketing today is loud, fast, and cluttered. Brands are constantly vying for attention, but attention alone doesn’t pay the bills—conversions do. The challenge? Cutting through the noise to craft campaigns that don’t just get noticed but also forge real connections and drive meaningful action. In this guide, we’ll dive deep into how to create high-impact […]

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  • Business, Content Marketing, Marketing

    Marketing Alchemy: Turning Ideas into Gold with Smart Strategies

    • March 19, 2025
    • 0 comments
    • by Camille

    In the ever-evolving world of business, the ability to transform raw ideas into thriving, profit-generating ventures is nothing short of alchemy. But unlike medieval alchemists who sought to turn lead into gold through mystical means, today’s marketing professionals rely on data-driven strategies, creativity, and smart execution. This article explores the art and science of marketing […]

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  • Branding, Business, Content Marketing, Journaling

    Personal Brand Playbook: Writing a Bio That Gets You Noticed

    • March 14, 2025
    • 0 comments
    • by Camille

    Introduction Your bio is one of the most powerful tools in your personal branding arsenal. Whether you’re an entrepreneur, freelancer, or corporate professional, a well-crafted bio helps establish credibility, build trust, and make a lasting impression. But writing a bio that stands out isn’t just about listing credentials—it’s about telling a compelling story that resonates […]

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  • Branding, Content Creation, Content Marketing, Content Writing, Journaling, Marketing, Social Media

    The Top Writing & Content Marketing Tools for 2025 (Must-Have List!)

    • March 12, 2025
    • 0 comments
    • by Camille

    Introduction In 2025, content marketing continues to evolve, driven by AI advancements, SEO algorithm changes, and shifting consumer behaviors. To stay competitive, content creators, marketers, and business owners need cutting-edge tools that enhance productivity, improve content quality, and maximize engagement. Whether you’re a solo blogger, an in-house marketer, or a content agency, leveraging the right […]

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I'm Marge, content marketer turned entrepreneur. My mission is to help you scale a brand from scratch as a digital entrepreneur. Learn More

 
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Join a community of likeminded creatives & smitten wordsmiths

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Follow @thesmittenwordsmith on Instagram

Big brands are built in quiet conversations too. 🥂

This May 9–10, I’ll be attending the 16th Philippine SME Business Expo at SMX Convention Center — not as a speaker, not in a booth, but as a founder who’s always hungry for meaningful connections.

If you’re a creative, a coach, a fellow writer, or simply someone obsessed with turning words into wins, let’s meet.

Let’s talk:

✨Personal branding that feels like you

✨Copy that connects and converts

✨And building a business you actually love showing up for

DM me to book a casual catch-up or a quick strategy coffee while I’m there. 💌

I’ll be floating around the event floor — probably with a notebook, an iced Americano, and a few new ideas brewing. 😉

#TheSmittenWordsmith #PHSMEExpo2025 #CreativeEntrepreneurPH #WomenInCopywriting #PersonalBrandingCoach #FounderOnTheGo #BrandWithHeart #FilipinaCreative
𝐶𝑙𝑎𝑟𝑖𝑡𝑦 𝑑𝑜𝑒𝑠𝑛’𝑡 𝑎𝑙𝑤𝑎𝑦𝑠 𝑐𝑜𝑚𝑒 𝑤ℎ𝑒𝑛 𝑦𝑜𝑢 𝑐ℎ𝑎𝑠𝑒 𝑖𝑡.

I used to think that if I hustled hard enough, the answers would show up.

✨ More clients. More content. More movement. ✨

But nothing spoke louder than stillness.

Two weeks ago, I took a beach trip to one of the most beautiful islands in the Philippines, also called the Healing Island, 𝑆𝑖𝑞𝑢𝑖𝑗𝑜𝑟. 🩵 

No laptop. No KPIs. Just me, the sea, and a book. 😌 

And in the silence, I heard the direction my career was asking me to go. 👉 

This season, I’m choosing depth over noise. 🤝 Strategy over speed.

Sometimes, the next best business move isn’t to work more—it’s to pause with intention. 

If you’re a founder who feels like you’re spinning in circles lately… maybe what you need isn’t another to-do list. 

Maybe what you need is space.

Real, luxurious, unproductive space where the answers can find you.

The best business clarity I’ve ever had? Didn’t come from a Zoom call. 

𝐼𝑡 𝑐𝑎𝑚𝑒 𝑓𝑟𝑜𝑚 𝑡ℎ𝑒 𝑤𝑎𝑣𝑒𝑠. 🌊 

Ever had clarity hit you like that? 

#TheSmittenWordsmith #personalbrand #softlifeceo #womenempowerment #femaleentrepreneurs #womeninbusiness #creativeentrepreneur
✨ It’s not just about doing the work — it’ ✨ It’s not just about doing the work — it’s about how you welcome your clients into it.

Introducing the Luxe Client Lounge™ — a stunning Notion portal template to help you organize your entire client experience beautifully:

📁 Onboarding, project timelines, deliverables, and more — all in one chic hub.

Say goodbye to email chaos. Say hello to polished, effortless client communication. 🤍

Snag it now for just $27 — link in bio!

#ClientExperienceMatters #TheSmittenWordsmith #NotionTemplate #CreativeEntrepreneur #ClientLove
Writer’s Note ✍🏼✨ You’re not late to y Writer’s Note ✍🏼✨

You’re not late to your own story. You’re right on time.

Maybe you thought you’d have launched the brand, landed the dream client, finished the book, or figured it all out by now.

But timelines are not checklists. And your journey? It’s not a race — it’s a masterpiece in progress. 🎨🕊

Here’s what I want you to remember today:

There’s no such thing as behind in a life that’s uniquely yours.

You’re crafting a narrative that no one else could ever write — and it’s unfolding with perfect, divine timing.

So stop comparing your rough draft to someone else’s final edit.

Your voice, your pace, your path — it’s all part of the magic. 💫

The next chapter is coming. And it’s going to be so damn good.

#TheSmittenWordsmith #CreativeJourney #WritersLife #yourerightontime
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